"Arctic" is a new brand of "sea jeep" motor boats. Those ships are insulated for usage from the beginning of navigation towards its very end.
We've created a logo, brand identity, recommendations for design of the launches, as well as have chosen fonts and product catalogue. One can see "A", a ship's bow, an iceberg, and a compass in the symbol. Within the project there was created a catalogue of the whole line-up of "Arctic" motor launches.